Privacy Policy

This Privacy Policy explains how Pizza Luce ("we," "us," "our," or "the Company") collects, uses, discloses, retains, and protects your personal information when you visit our website at pizzaluce-meal.top, place orders, use our online services, or otherwise interact with us. We are committed to protecting your privacy and handling your data in an open, transparent manner in accordance with applicable United States privacy laws, including the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA), the Federal Trade Commission Act (FTC Act), and other applicable federal and state regulations.

Please read this Privacy Policy carefully before using our website or services. By accessing or using our website, placing an order, or otherwise providing us with your personal information, you acknowledge that you have read, understood, and agree to the terms of this Privacy Policy. If you do not agree with any part of this policy, please discontinue use of our website and services immediately.

1. About Us

Pizza Luce is a food service business operating in the United States. We provide online food ordering, delivery, and related services through our website pizzaluce-meal.top. We are committed to serving our customers with the highest quality food while maintaining the utmost respect for your personal privacy and data rights.

2. Information We Collect

We collect various types of information in connection with your use of our website, services, and interactions with us. The categories of personal information we collect are described below.

2.1 Personal Information You Provide Directly

When you use our website, create an account, place an order, or contact us, you may provide us with personal information, including but not limited to:

• Identity Information: Full name, username, or similar identifiers.
• Contact Information: Email address, telephone number, billing address, delivery address, and any other contact details you provide.
• Account Credentials: Username and password when you create an account on our platform.
• Order Information: Details about the food items you order, special dietary preferences, allergies, and customization requests.
• Payment Information: Credit card details, debit card information, or other payment method details. Please note that we use third-party payment processors, and your full payment card details are not stored on our servers.
• Communication Data: Messages, feedback, reviews, complaints, and other communications you send to us through our contact forms, email, or customer support channels.
• Marketing Preferences: Your preferences regarding marketing communications, promotions, and newsletters.

2.2 Information Collected Automatically

When you visit our website, we automatically collect certain technical information about your device and how you interact with our site. This includes:

• Usage Data: Pages you visit, time spent on each page, links clicked, search queries entered, items viewed or added to your cart, and other actions taken on our website.
• Device Information: IP address, browser type and version, operating system, device type (desktop, mobile, tablet), screen resolution, and language settings.
• Log Data: Server log files that record technical information such as request timestamps, referring URLs, pages accessed, and error logs.
• Location Data: General geographic location derived from your IP address. If you use our mobile services and grant permission, we may collect more precise location data to facilitate delivery services.
• Cookie and Tracking Data: Information collected through cookies, web beacons, pixel tags, and similar tracking technologies. Please refer to Section 8 of this Privacy Policy for more details on our use of cookies.

2.3 Information from Third Parties

We may also receive personal information about you from third-party sources, including:

• Social Media Platforms: If you connect your social media accounts or log in through social media platforms such as Facebook or Google, we receive information from those platforms as permitted by their privacy policies.
• Payment Processors: Transaction confirmation and fraud prevention data from our payment processing partners.
• Analytics Providers: Aggregated and anonymized insights about website traffic and user behavior from third-party analytics services.
• Marketing Partners: Information from advertising networks and marketing partners who help us reach potential customers and evaluate our advertising effectiveness.
• Delivery Partners: Delivery confirmation and logistics information from third-party delivery service providers.

3. How We Use Your Information

We use the personal information we collect for a variety of legitimate business purposes, all in compliance with applicable United States law including the FTC Act's requirements for fair information practices. The specific purposes for which we use your information are described below.

3.1 Providing and Managing Our Services

• Processing and fulfilling your food orders, including coordinating delivery or pickup.
• Creating and managing your customer account and profile.
• Processing payments and preventing fraudulent transactions.
• Sending order confirmations, receipts, and delivery status updates.
• Responding to your inquiries, customer support requests, and complaints.
• Facilitating communication between you and our delivery partners when necessary.

3.2 Improving Our Website and Services

• Analyzing usage patterns and trends to understand how customers interact with our website and services.
• Conducting research and analysis to improve our menu offerings, website functionality, and overall customer experience.
• Diagnosing technical problems, debugging our website, and ensuring technical security and stability.
• Testing new features, products, and services before their broader release.

3.3 Marketing and Promotional Communications

• Sending you newsletters, promotional offers, discount codes, and marketing communications about our products and services, where you have provided consent or where we have a legitimate interest in doing so.
• Personalizing your experience by displaying content, offers, and recommendations tailored to your preferences and order history.
• Conducting targeted advertising campaigns through third-party platforms, where permitted by applicable law.
• Measuring the effectiveness of our marketing campaigns and advertising efforts.

3.4 Legal Compliance and Safety

• Complying with applicable laws, regulations, legal processes, and enforceable government requests.
• Detecting, preventing, and addressing fraud, security breaches, and other harmful activities.
• Enforcing our Terms of Service and other agreements.
• Protecting the rights, property, and safety of Pizza Luce, our customers, and the public.

4. Sharing Your Information with Third Parties

We do not sell your personal information to third parties. However, we may share your information with certain trusted third parties in the following circumstances:

4.1 Service Providers

We engage third-party companies and individuals to perform services on our behalf. These service providers are authorized to use your personal information only as necessary to provide services to us and are obligated to maintain the confidentiality and security of your information. Categories of service providers we work with include:

• Payment Processors: Companies that process credit card payments and other financial transactions securely on our behalf.
• Delivery Partners: Third-party delivery services that fulfill your food orders and communicate delivery status.
• IT and Hosting Providers: Companies that host our website, maintain our databases, and provide technical infrastructure support.
• Analytics Providers: Services such as Google Analytics that help us understand website traffic and user behavior.
• Email Service Providers: Platforms that manage and send our transactional and marketing emails.
• Customer Support Tools: Software that helps us manage customer inquiries and support tickets.
• Marketing and Advertising Platforms: Services that assist with digital advertising and marketing campaign management.

4.2 Legal Requirements

We may disclose your personal information if we believe in good faith that such disclosure is necessary to:

• Comply with a legal obligation, court order, subpoena, or enforceable government request.
• Enforce our Terms of Service or other agreements.
• Protect against fraud, security threats, or illegal activity.
• Protect the rights, property, or safety of Pizza Luce, our customers, employees, or the general public.

4.3 Business Transfers

In the event that Pizza Luce undergoes a merger, acquisition, reorganization, bankruptcy, or sale of all or a portion of our assets, your personal information may be transferred as part of that transaction. We will provide notice before your personal information is transferred and becomes subject to a different privacy policy.

4.4 With Your Consent

We may share your personal information with other third parties when we have your explicit consent to do so, for example, if you choose to participate in a joint promotion or partner program.

5. Data Security

We take the security of your personal information seriously and have implemented a range of technical, administrative, and physical security measures designed to protect your data from unauthorized access, use, disclosure, alteration, or destruction.

5.1 Technical Safeguards

• Encryption: We use industry-standard SSL/TLS encryption to protect data transmitted between your browser and our website. Sensitive data, including payment information, is encrypted both in transit and at rest.
• Access Controls: Access to your personal data within our organization is restricted to employees and contractors who have a legitimate need to access it for business purposes.
• Secure Payment Processing: We use PCI-DSS compliant payment processors to handle payment card data, ensuring your financial information meets the highest security standards.
• Regular Security Assessments: We conduct regular security audits and vulnerability assessments to identify and address potential security risks.
• Firewalls and Intrusion Detection: We employ firewalls, intrusion detection systems, and other technical measures to protect our servers and networks.

5.2 Organizational Safeguards

• Employee training on data privacy and security best practices.
• Confidentiality agreements with employees and contractors who handle personal data.
• Internal policies governing the collection, use, and retention of personal information.
• Data breach response procedures to promptly address and mitigate any security incidents.

6. Your Privacy Rights

Depending on your state of residence, you may have certain rights regarding your personal information under applicable United States privacy laws. We are committed to honoring these rights and will respond to verified requests within the timeframes required by applicable law.

6.1 Rights Under the California Consumer Privacy Act (CCPA/CPRA)

If you are a California resident, you have the following rights under the CCPA as amended by the CPRA:

6.2 General Rights Available to All Users

Regardless of your state of residence, we offer all users the following rights:

• Right to Access: You may request a copy of the personal information we hold about you.
• Right to Correction: You may request that we correct any inaccurate or outdated information in your account or customer profile.
• Right to Deletion: You may request deletion of your personal information, subject to our legal obligations to retain certain data.
• Right to Withdraw Consent: Where we process your data based on consent, you may withdraw that consent at any time without affecting the lawfulness of processing before the withdrawal.
• Right to Opt-Out of Marketing: You may opt out of receiving marketing communications at any time.

6.3 How to Exercise Your Rights

To exercise any of the rights described above, you may:

• Send an email to [email protected] with the subject line "Privacy Rights Request."
• Visit our website at pizzaluce-meal.top and use our privacy request form if available.

We will verify your identity before processing any request to protect your privacy and the security of your data. We may ask you to provide certain information to confirm your identity. We will respond to your request within 45 days, or such other timeframe as required by applicable law. If we need additional time, we will notify you of the extension and the reason for the delay.

6.4 Authorized Agents

California residents may designate an authorized agent to submit privacy requests on their behalf. If you use an authorized agent, we may require proof of your written authorization and may also require you to verify your identity directly with us before fulfilling the request.

7. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, regulatory, or reporting requirements. The specific retention periods we apply are outlined below:

When personal information is no longer required for its original purpose and no legal obligation requires its continued retention, we will securely delete or anonymize it. Anonymized data may be retained indefinitely for statistical and research purposes.

8. Cookie Policy

Our website uses cookies and similar tracking technologies to enhance your browsing experience, analyze website traffic, and deliver personalized content and advertising. This section provides a brief overview of our cookie practices.

8.1 What Are Cookies?

Cookies are small text files placed on your device when you visit a website. They allow the website to recognize your device and remember information about your visit, such as your preferred language, items in your shopping cart, and other settings.

8.2 Types of Cookies We Use

• Essential Cookies: These cookies are strictly necessary for the operation of our website. They enable core functionality such as shopping cart management, account login, and security features. You cannot disable these cookies without affecting how the website functions.
• Performance and Analytics Cookies: These cookies collect information about how visitors use our website, such as which pages are most frequently visited and whether visitors receive error messages. This data helps us improve our website's performance.
• Functionality Cookies: These cookies allow our website to remember choices you make, such as your preferred language and delivery address, to provide a more personalized experience.
• Marketing and Advertising Cookies: These cookies track your browsing habits and are used to deliver advertisements that are more relevant to you and your interests. They may also limit the number of times you see an advertisement and help measure the effectiveness of advertising campaigns.

8.3 Managing Cookies

You can control and manage cookies through your browser settings. Most browsers allow you to refuse or delete cookies. However, if you disable certain cookies, some parts of our website may not function properly. You may also opt out of interest-based advertising by visiting the Network Advertising Initiative opt-out page or the Digital Advertising Alliance's opt-out portal.

For more detailed information about the cookies we use, their purposes, and how to manage your preferences, please refer to our full Cookie Policy available on our website at pizzaluce-meal.top.

9. Children's Privacy

Pizza Luce takes children's privacy very seriously. Our services involve food ordering, online transactions, and account management, which are activities appropriate only for adults aged 18 and over. We do not knowingly solicit, collect, or retain personal information from individuals under the age of 18.

If you are a parent or guardian and believe that your child under the age of 18 has provided personal information to us without your consent, please contact us immediately at [email protected]. Upon receiving such a notification, we will promptly investigate and take reasonable steps to delete the child's information from our systems, unless we are legally required to retain it.

In accordance with the Children's Online Privacy Protection Act (COPPA), we do not knowingly collect personal information from children under 13. If we become aware that we have inadvertently collected personal information from a child under 13, we will take immediate steps to delete such information from our records.

10. International Data Transfers

Pizza Luce is based in the United States, and your personal information is primarily collected, processed, and stored in the United States. Our website is designed for users located in the United States.

However, some of our third-party service providers, partners, or subcontractors may be located in countries other than the United States. In such cases, your personal information may be transferred to and processed in countries with different data protection laws than those in your state or country of residence.

Whenever we transfer personal information internationally, we take appropriate steps to ensure that your information receives adequate protection in accordance with applicable law. These steps may include:

• Ensuring that the recipient country provides an adequate level of data protection as recognized by relevant authorities.
• Implementing appropriate contractual safeguards, such as standard contractual clauses or data processing agreements, with our international service providers.
• Relying on other legally recognized transfer mechanisms where applicable.

By using our website and services, you acknowledge and consent to the transfer of your personal information to countries outside your state or country of residence, including to the United States if you are accessing our services from abroad, subject to the safeguards described in this section.

11. Third-Party Links and Services

Our website may contain links to third-party websites, applications, or services that are not operated by Pizza Luce. When you click on a third-party link, you will be directed to that third party's website. We strongly encourage you to review the privacy policy of every website you visit.

We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party websites or services. This Privacy Policy does not apply to third-party websites or services, and we are not responsible for the privacy practices of such third parties.

12. Do Not Track Signals

Some web browsers have a "Do Not Track" (DNT) feature that signals to websites that you do not want your online activity tracked. Currently, there is no universally accepted standard for how websites should respond to DNT signals. As such, our website does not currently respond to DNT browser signals. We continue to monitor developments in this area and will update our practices if an industry standard is established.

California residents should note that, under California's Shine the Light law and the CCPA/CPRA, California residents have additional rights with respect to the disclosure of personal information to third parties for direct marketing purposes, as described in Section 6 of this Privacy Policy.

13. Changes to This Privacy Policy

We reserve the right to modify this Privacy Policy at any time to reflect changes in our business practices, legal requirements, or for other operational, legal, or regulatory reasons. When we make material changes to this Privacy Policy, we will:

• Update the "Last Updated" date at the top of this Privacy Policy.
• Post the revised Privacy Policy on our website at pizzaluce-meal.top.
• Where required by applicable law or where we deem it appropriate, notify you of material changes via email or through a prominent notice on our website.

Your continued use of our website and services after the effective date of any revised Privacy Policy constitutes your acknowledgment and acceptance of the updated terms. We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.

14. Filing Complaints with Data Protection Authorities

If you believe that your privacy rights have been violated and you are not satisfied with our response to your privacy request or complaint, you have the right to file a complaint with the relevant data protection authority.

14.1 California Residents

California residents who believe their rights under the CCPA/CPRA have been violated may file a complaint with the California Privacy Protection Agency (CPPA) or the California Attorney General's Office:

• California Privacy Protection Agency (CPPA): cppa.ca.gov
• California Attorney General: oag.ca.gov/privacy

14.2 Federal Consumer Protection

If you believe our data practices violate applicable federal consumer protection laws, including the FTC Act, you may file a complaint with the Federal Trade Commission (FTC):

• Federal Trade Commission: ftc.gov/complaint
• FTC Consumer Information: consumer.ftc.gov

14.3 Other State Residents

Residents of other states that have enacted comprehensive privacy legislation (such as Virginia, Colorado, Connecticut, Texas, and others) may have additional rights and recourse options under their respective state laws. We encourage you to consult your state's attorney general office or relevant regulatory authority for information about filing privacy complaints in your state.

We ask that before filing a complaint with any regulatory authority, you first contact us directly at [email protected] to give us the opportunity to address your concern. We are committed to resolving privacy issues promptly and fairly.

15. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, or if you wish to exercise any of your privacy rights, please contact us using the information below. We will do our best to respond to your inquiry promptly and thoroughly.

When contacting us about a privacy matter, please provide sufficient information to identify yourself and clearly describe your request or concern. We may need to verify your identity before processing certain requests in order to protect your privacy and the security of your personal information.

Pizza Luce Privacy Policy — Effective Date: June 12, 2026. This policy is subject to change. Please visit pizzaluce-meal.top periodically to review the most current version of our Privacy Policy. Your continued use of our website and services constitutes acceptance of any updates to this policy.